HOW SOCIAL MEDIA PLAY VITAL ROLE IN ECOMMERCE

Iqra Hussain

In this era of technology, everyone use social sites like facebook, twitter, LinkedIn and Instagram. Social media play vital role for promoting your ecommerce stores. Social sharing is the way to reach your products ads to millions of people in one click. There are many ways to promote your brand on social media. For example you can make your brand page and share your products or can share your products or brands in different groups, you can run ads campaign. Social platform is away to reach targeted audience at once. Social media plays vital role in many ways such as:

 

PAID TRAFFIC

Paid traffic will boost your business and definitely drive traffic which will be very useful for your business. You can run paid campaign on face book or linked in and drive traffic.

LAUNCH FACE BOOK STORE

By launching face book store on facebook, you can directly sell your products on face book.

PROVE YOUR CREDIBILITY

Many online stores are victim’s security issues. That’s why when user come, they do not buy from spam companies. You need to secure enough that buyer trust you like your site URL show your site security with https. And you also need to show different badges of security to grab your buyers.

EXPAND YOUR SITE IN DIFFERENT TERRITORIES

You should provide your site in different languages like in Urdu, English etc to target your audience from different countries. To eliminate language barrier will bring more traffic and will be easier for buyers to understand the products and buy easily. This is very good way to grab buyer from different counties and your traffic will also increase.

GIVE THEM FACILITY TO BUY FROM MOBILE APP ALSO

User flexibility and user easiness is also necessary. You can make your android app also where user can install app and buy easily and pay with one click. Some people use only mobile apps they have not laptop, so they also easily buy products online from their mobiles.

DRIVE MORE TRAFFIC FROM SEM

When you do all these things above, next step is social media marketing to show your brand high in the eye of search engine. Its paid way to show yourself at top of search engine. Its best way to get more leads.

 

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